Personal Logo Design

3 Personal Logos

For this project, we were to sketch three personal logos. First, I made a logo that contained a video camera and "CF Films" was coming out of the lens. Yet, later I decided the design was too much and not simplistic enough. Then, I made a REALLY simple logo with "CF" in a circle and "Films" on the outside. I didn't necessarily like it though because it didn't have really anything to do with filming. Finally, I came up with the idea of a square-ish design featuring "CF Films" inside an action board. It was pretty simplistic, and only had two colors. I decided to use that one!

Putting it in Illustrator

At first, it seemed like a pretty hard task to get alternating lines with certain shapes. I used the shaper tool and line segment tool to make the alternating black and white strips on the top. Then, I filled in the base with the paint bucket tool and put the text, "CF" inside of it. Although I wanted it to say "CF Films" because I like filmmaking, I decided to shorten it and use the "F" in "CF" to start the word "Films". For this design, however, I only used two colors to make it simplistic and used white font on top of black to make the name stand out. When I originally sketched it, I used black for the "CF Films" font. But I knew I'd use white when I created it in Illustrator.

My Opinion

I really like the final design. I'm glad that I didn't use the other two designs I had sketched, because they were either too simplistic or too complex. One thing that is really good about the design is the action board in the background. It's a square object, and square logos are good for social media and other platforms. Plus, the action board tells all about my "company". It shows the viewer that my company is specifically focused on filmmaking. Plus, the word "films" is incorporated into the "CF" so it also shows the topic there. Overall, I'm pleased with the final product. If I had to change on thing, I'd try to straighten out some lines and such. But for the most part, the design worked!

My House Design

The Sketch Process

For this assignment, we were supposed to sketch a tree, bird, house, or flower twenty different ways. You really had to think outside the box on this one! Regarding my first house, I drew a simplistic cartoon house. After that, I drew a two-story home. The third, I made a tent because some people love the outdoors and practically live in tents. Then, I drew an apartment building and a hut. The hut ended up being my favorite (or most unique) so I decided to put that into Illustrator. I also drew a castle, cottage, log house, and RV. A ton of people live life on the road in their RV! Then I drew a one-story motel (because I stayed in one for a soccer tournament one time). Next came the teepee, cave, and of course, the bird house. My sister made a bird house a while ago, so I thought I'd try and draw that. I made a church, firehouse, one-room cottage, and igloo. Who would have ever thought of an igloo? Finally, I sketched a lighthouse, doghouse, and cathouse. I actually never thought in the first place that I would somehow magically come up with twenty houses to draw. It was quite a challenge!

Adobe Illustrator Design

As I said earlier, I chose the hut to re-create in Adobe Illustrator. At first, I chose to have no sky or round but just simply made the hut using the shaper tool. The door was probably one of the hardest challenges. Then, I actually decided to have a sky and ground to make it look more realistic and so I chose the "send to back" feature for the layers. For a while, I played around with sky colors to really capture the scene. I thought that the sky looked to plain and dull. So, to fix this, I added the sun and clouds, which didn't end up being overly difficult. Finally, I realized that the ground was a bunch of empty space, so I added steps leading up to the hut where the visitors are greeted with a welcome sign. I was finished! Regarding my colors used, I tried to make it more dull and old-looking, almost as if tribes had been living in it for hundreds of years. Also, the sky I decided wasn't going to be too bright in order to capture the old look as well. Yet, I still wanted visitors (or viewers) to feel welcome, so I added a welcome mat and sun to show that. 

My Opinion?

I thought that my sketches turned out to be quite alright! Definitely better than I thought I could ever do. Plus, I considered it a challenge to think of twenty different houses to make. Of course, I liked certain sketches over others, such as the hut, tent, igloo, and castle. Probably because they were unique. Anyway, when it came to Illustrator, I sort of wished I could have made a better roof for the hut. Originally, I was going to try to make it straw-looking, but I didn't necessarily know how to add textures. It still resulted in a good design though! I can for sure say that I've learned much more about Adobe Illustrator and what you can do with it, so I will always try to keep improving my designs.

My Personality Type

INTJ

"I" stands for introvert.... which I very much am. I don't talk a whole bunch and prefer to talk to smaller crowds. "N" stands for iNtuitive. This may come into play when making decisions or describing things. "T" stands for thinking. This means that I think rather than feeling. Most of the time, I have to think and decide on things before I do them, rather than feeling what the outcome or situation could be. "J" stands for judging. Judging not in the sense of judging SOMEONE, but something. Like a decision for instance, and what the best option is. Finally, people like Mark Zuckerberg and Isaac Newton also share the same personality I do.  

Breaking it Down

In all honesty, INTJ does a pretty good job describing me. The first part that states, "Have original minds and great drive for implementing their ideas and achieving their goals" is right on. Also "have high standards of competence and performance" is me as well. Something that might not fit my type as well is when it says, "...develop long-range explanatory perspectives". Other than that, though, the description of my personality is almost right on. The text helps me better understand why I do the things I do. Most especially the last sentence because I DO have high standards for myself and others, and now I understand why I make the decisions I do. 

Events and How They Match Up

I tend to take the role of committed. Meaning, if I'm going to do something, I'm going to try to the best of my ability to do it well. This is where the description "when committed, organize a job and carry it through". I try to implement my ideas and goals into the group or family I am working with. This role helps the whole team work even better because all ideas come together to form the best idea. Yet, sometimes the role I need to fill doesn't match my INTJ type. This would include backing off and watching a project go by without any say in what the group is doing. Or, not being able to even organize the project in the first place. I'm almost positive that my sister and I have misunderstood each other because of clashing personality types. For example, when I try to work on something with her, I try to organize it and carry it through the best I can, which my involve some strict rules and guidelines. On the other hand, my sister dislikes this and feels that a plan and rules are not always the best option. This example is the best thing I can remember where we clashed because of differing personality types.

What I Learned

 From this test that we took, I learned why I act the way I act. When someone asks, "Why do you not talk much?" Or says, "You don't talk much, do you?" I can explain to them that according to the Myers-Briggs test, I am the INTJ type, which includes being an introvert. I have also learned that it is alright to be different...... which is what everyone has heard at some point. But, by taking this test, the evidence proves that everyone has a unique personality. This type or personality is especially important in collaborating or working on a group project. You never know, someone might need your personality type in their group to make the final product look good!

The LOGBR Test

For this test, we were to put numbers in each column according to the one that sounded most like us (our strength). 4 was the best fit, and 1 was the least best fit. When I added the numbers in each column, column 3 had the most. Each column had an animal that was linked to it, and mine ended up being a golden retriever. This meant that I am loyal and do not like big changes. It also meant I liked security and am sensitive. For the most part, the description fit exactly how I am structured. The attributes under the golden retriever category were most like me! Basically, this test reinforced the information I received for the Myers-Briggs test, but also added a few new traits in as well.

Color Theory

The Color Green

This is my favorite color. Pretty much always has been, and always will be. When I think of green, I think of outdoors and nature. I see this color on several food products that claim to be organic. In this way, green also symbolizes health and purity. If I could change anything to green, it'd be my house's walls. You might think, "why in the world would anybody want to have green walls?" Free green screen, that's why. On St. Patrick's Day you walk downstairs only to realize you are being filmed by your sibling and BAM! half your body is gone. Also, many foods (healthy foods in particular) are green such as broccoli, pears, and green beans. The expression "eat your greens" comes from the fact that green foods are healthy. Finally, my color is bright but can also be dark and is a secondary color.

The Color Red

This is my least favorite color. I associate red with anger, stubbornness, hatred, and violence. In many ways, red, at least in my eyes, seems to be more of a negative color. However, I do see red on some logos I like such as YouTube (I mean, who doesn't like YouTube?). This color is also on street signs (such as the yield sign and stop sign). Red serves as a warning, so the sign colors are very purposeful.  I'd like to see less everyday objects be the color red because it reminds me of bad memories and anger. Also, there is also fruits (cherries, apples) that are red. Finally, my least favorite color is bright and is a primary color.

Color Theory

Why is that logo blue? Why is it bright yellow? These questions are answered by the color theory and how it influences graphic design. For instance, the Jurassic Park movie picture has a black T-Rex upon a red background. The red serves as warning for little children as this movie might be scary. It also symbolizes violence and danger (which is shown throughout the movie). On the other hand, the HP logo is blue. This symbolizes security and trust in which they want you to have in their brand. It serves as a calming factor for customers when trying to decide on a laptop. Finally, Tropicana's logo is green because they want to symbolize health, growth, and renewal. Regarding their orange juice, they want to "renew" your body back to health if you have possibly picked up a cold. Clearly, color theory heavily influences graphic design and the way we interpret logos today.